We do a lot of luxury hotel marketing both online and off. While the real world(offline) tactics haven't changed much over the years, the online stuff seems to be a mystery for some hotels. With the economy swaying all over the place there has been...
Online reviews are often neglected and we regularly see this being a problem when clients first come to us for help. I thought we could take a look at a real world example of a non-client to showcase why it's good to listen to your...
One of the best methods of getting the word out for luxury brands is still and will be for a long time to come is blog exposure. While most larger luxury brands just get their PR agent to send out news and sit back while...
Instagram for video has been out a little while now and obviously it's quite the hit with users, but what about brands? So far I still think it's still being under utilized although a few of the early adapters are seeing a great response. The...
While some luxury brands still sit by the wayside when it comes to social media engagement, that's not quite the case with the team over at Sotheby's Realty Canada. There are many uses for social media and sometimes technical support can benefit from it as...
The luxury hotel industry has seen its ups and downs during the recession, and we've seen quite the trend shifting towards the local market. Our take on it has been that while there are still a good amount of travelers out there, they're just choosing...
Over the years the luxury real estate industry has embraced the latest technology, whether it be with social media or apps on the latest mobile phones. Marketing within this sector has also been rapidly changing, with brokers and firms using social media and search to...
I recently got called out to help with a luxury hotel in a very tough marketplace to see if the Luxury Branded team could help out. The online marketing game is always changing and a lot of hotels still don't quite get it when it...
In the course of our work here at Luxury Branded, we come across a lot of high-end businesses that have their own unique marketing campaigns and methods. Sometimes these campaigns are well-done, and sometimes they're not, but what really catches our eye is when we...
