07 May Luxury Hotels & Mobile Marketing: Adapt Or Die
L2 Inc just released their 2015 Digital IQ Index® for Luxury Hotels and the data comes with a dire warning. No longer is just having a website paired with a few social media accounts considered cutting edge and luxury hotels are being left behind.
The latest report from L2 Inc shows the top 50 hotel brands and how they’re utilizing modern marketing strategies, especially in the mobile sector. The growth of mobile in the hotel industry has come on quick and you certainly don’t want to get left behind. Customer loyalty is an extremely important aspect of the hotel revenue stream and you should see what the top brands have been up to in just the past couple of years.