I had the pleasure of taking my friend from the UK on a trip up Vancouver Island with the destination of Tofino in our sights. While I call this island home, many flock here for our beautiful landscape that is made up of rain forests,...
We do a lot of luxury hotel marketing both online and off. While the real world(offline) tactics haven't changed much over the years, the online stuff seems to be a mystery for some hotels. With the economy swaying all over the place there has been...
There simply is nothing quite like The Colony...
We do a lot of press release work with our clients and coming from a SEO background we know what NOT to do. Most companies waste everyone's time promoting news that isn't news, and this is something we will never do. Finally Google has come...
August 1st marks Swiss National Day and my favorite watch brand in all the world has celebrated brilliantly with their own little video. IWC Schaffhausen is a brand that makes some of the most beautiful watches, as well their marketing team is a shining example...
The Burj Al Arab in Dubai is known for being one of the most luxurious hotels in the world, if not the most. They now are offering gold iPads for guests which really puts them over the top. While a lot of the world, myself...
Online reviews are often neglected and we regularly see this being a problem when clients first come to us for help. I thought we could take a look at a real world example of a non-client to showcase why it's good to listen to your...
One of the best methods of getting the word out for luxury brands is still and will be for a long time to come is blog exposure. While most larger luxury brands just get their PR agent to send out news and sit back while...
Mobile commerce has come a long way but I never would have expected a $500,000 USD transaction coming from an iPhone. Well the good folks at PrivateFly.com had this happen recently and I think that's insanely cool. The affluent nerd is a rising trend and...
I couldn't help but notice the 65m superyacht parked in the harbour here in Victoria BC and just had to get a close up shot. While this city is no stranger to superyachts, they're usually not here for this long and I tend to miss...